About Michael Capiraso
Michael Capiraso has been working in large-scale corporate environments for over 25 years. He is an incredibly skilled executive who has driven measurable growth and transformation for well-known companies in sports, entertainment, and consumer products. Currently, Michael is based out of New York City.
Prior to jumping into the business world, Michael was a student at Fairleigh Dickinson University. He earned a Bachelor of Science degree in Management and then returned to complete his Master’s in Business Administration. One of his earliest roles was at Calvin Klein, where he worked for five years. As he demonstrated his capabilities, he moved through the ranks, becoming Vice President of Creative Services and Broadcast. He was involved in major ad campaigns and spearheaded their first interactive digital advertising campaign.
After moving on from Calvin Klein, Michael Capiraso spent several years in the sports industry. He worked for Major League Baseball as a media consultant for a year and then took a role as the Vice President of Marketing and Executive Creative Director for the National Football League. He was instrumental in launching the NFL Network and helped to modernize the NFL brand and its branding assets, including the Super Bowl. Additionally, he helped acquire and support primary sponsor relationships with Pepsi, Burger King, Visa, Gatorade, and other major brands.
Michael’s Experience
Michael then engaged in other leading roles in marketing and consulting before taking on a new executive position for an organization he was already invested in: New York Road Runners. As the organization behind the New York City Marathon, NYRR is a massive running participatory organization with many facets. As the CEO and President, Michael doubled organizational revenue to $100 million, launched new programs, drove philanthropic efforts, and strategically navigated multiple challenging events. As a runner himself, Michael has run in 28 consecutive New York marathons and is passionate about how the organization unites runners in NYC and around the world.
In his work, Michael Capiraso is characterized as a visionary and transformational leader. He is results-driven and skilled at building holistic teams that can drive incredible growth and development. With skills in leadership, marketing, technology, and collaboration, Michael is an invaluable asset to any organization. He loves exploring new ideas and finding opportunities for companies to meet new and changing needs within their industries.
Outside of work, Michael is a fitness enthusiast. He loves to run and works hard to stay in shape. Michael is dedicated to pursuing a healthy lifestyle and loves connecting with other runners and athletes. He is passionate about sharing the benefits of exercise, especially running, and also has a unique interest in well-designed outdoor public spaces.
Michael has a seat on the advisory board of Still I Run, a well-known non-profit group that advocates for running as a tool for mental wellness. In this role, Michael is set to assist in advancing the organization’s goal of aiding those grappling with mental health concerns. His participation in Still I Run holds significant personal meaning, as it mirrors his life experiences that closely match the organization’s purpose. In April 2024 he was named the Interim Board Chairman. He has recently taken a role on the Advisory Board for Fan4Kids. Fan4Kids is a non-profit organization that was formed in 2004 in response to the growing rate of childhood obesity, its related health concerns, and the lack of coordinated and simple solutions to the growing problem.
